Solutions

MARKET INTELLIGENCE SOLUTIONS

Knowing your target market, customer, and regulatory environment is critical to succeeding in China. Our market analysts will deliver the key analytics and professional analysis you need to understand your target market, customers, and competition.

Regulatory Advisory

Clearly explains the regulatory requirements for selling your product in the target market, including: regulatory framework, registration and importation requirements, labeling requirements, process and documentation, common challenges, and guidance.

Feasibility Assessment

This focuses on a specific product you want to sell in your target market. Factors include: affordability, pricing, competition, consumer awareness and understanding, and geographic targeting. You’ll receive both composite and sub-scores so you understand the specific advantages and disadvantages your product will have going into the market.

Marketing Entry Analysis

This determines who your target customers are in a given market via market segmentation, their key characteristics, consumption habits, and how to position your brand, product, and approach to marketing in order to appeal to these customers and maximize your chances of success in the market.

Custom Intelligence Solutions

We can deliver in-depth research, analysis and clear guidance about your target market, customers, trends, and any other information you need to succeed. Contact us with any custom requests.

Know more. Do more.

MARKET ENTRY CONSULTING

As the largest consumer market in Asia, China offers vast opportunities for ambitious companies. Turning these opportunities into a successful business in China requires excellent long-term planning and a good market entry strategy.

Market Entry Strategy

Our team will develop a strong strategy, including step-by-step process, that will enable your company to successfully enter the Chinese and/or Hong Kong market and position itself for long-term growth.

Due Diligence

We will carry out thorough due-diligence on your selected distributors or other local partners on your behalf, delivering a detailed assessment regarding capabilities, veracity, reliability, suitability, requirements, past performance and key risk factors.

Contract Negotiation

We will negotiate with your preferred distributor(s) and other local partners and other partners, making the process straight-forward and transparent and delivering a fair and enforceable contract

Regulatory Approval

We will work with you and/or your distribution partner(s), guiding you through the regulatory process and managing compliance for you locally.

Incorporation & Banking

If you want to sell directly or simply need a local company to engage in other legal business activities, we will help you register a fully compliant local company and open a corporate bank account with everything you need to do business.

Enter the largest market in Asia.

BRANDING & LOCALIZATION SOLUTIONS

It’s important to communicate your brand and product in a way that connects with Chinese consumers. Many companies fail in China because they neglect to localize their brand, products, and the way they deliver their message to customers. We’ll ensure your business is a success in China and/or Hong Kong by providing you with a full branding and localization solution.

Branding Strategy

Develop a long-term ‘China Ready’ branding strategy that will guarantee your company’s success in China.

Branding Localization

Design a new logo for the Chinese market, color scheme, theme, and localize existing brand-related items (e.g. packaging).

Website Design

Create a website with a localized design and interface customized for Chinese consumers, integrating it seamlessly with your branding and marketing.

Translation & Message Localization

Translate your intended meaning into Chinese in a culturally relevant way and communicate your brand and product to consumers in a manner that is culturally and linguistically natural.

Online Store & Payments

Provide a comfortable online shopping experience and convenient payment options well-suited to Chinese preferences, boosting sales and long-term growth.

Localize your brand in China.

MARKETING MANAGEMENT

China’s consumer market is huge—and so is the number of ads competing for the attention of Chinese consumers. We’ll help you break through the clutter so you can attract your target customers and maintain a good relationship with new and existing ones alike. Our team will:

Develop a Winning Marketing Strategy

Create a website with a localized design and interface customized for Chinese consumers, integrating it seamlessly with your branding and marketing.

Grow Your Social Media Presence

Social media is a major driver of brand awareness and sales with many platforms combining advertising with easy ways to purchase products. We’ll ensure you have an effective social media presence.

Manage Your Social & Digital Media

We will manage your social media, promotion of your digital media day-to-day, integrating them seamlessly to effectively promote your company, brand, and products to Chinese consumers.

Generate High-Quality Content

Produce excellent articles, images, video, and other content enabling potential and existing customers to interact with your brand, learn about your products, and drive sales.

Search Engine Optimization (SEO)

Ensure your website, social media, articles, and other content are easily found on major search engines (e.g. Baidu) and other major online platforms.

Analytics Reporting and Analysis

Track your progress through high-quality data analytics so you can measure the effectiveness of your marketing and how to adapt your marketing to trends over time.

Grow your business in China.